{"id":8417,"date":"2022-10-04T14:05:34","date_gmt":"2022-10-04T12:05:34","guid":{"rendered":"https:\/\/www.adaoncloud.com\/cl\/?page_id=8417"},"modified":"2022-10-04T14:13:14","modified_gmt":"2022-10-04T12:13:14","slug":"automation","status":"publish","type":"page","link":"https:\/\/www.adaoncloud.com\/cl\/automation\/","title":{"rendered":"Automation"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; equal_height=&#8221;yes&#8221; rtl_reverse=&#8221;yes&#8221; content_placement=&#8221;top&#8221; css=&#8221;.vc_custom_1613661852478{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_custom_heading text=&#8221;Sencilla<br \/>\nAutom\u00e1tica<br \/>\nPerformante&#8221; font_container=&#8221;tag:h1|font_size:55px|text_align:left|color:%23083944&#8243; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;fadeInDown&#8221;][vc_column_text css_animation=&#8221;fadeInUp&#8221; el_class=&#8221;paragrafo padding10 font15&#8243;]<\/p>\n<h4>ADA Marketing Automation<\/h4>\n<p>Adquirir, convertir y nutrir a los leads es fundamental para crear una base de datos cualificada. Automatiza tus procesos de comunicaci\u00f3n, optimizando el tiempo de interacci\u00f3n con el p\u00fablico y reducir el tiempo dedicado a actividades aburridas y repetitivas.[\/vc_column_text][vc_btn title=&#8221;Reg\u00edstrate GRATIS&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#9c495d&#8221; custom_text=&#8221;#ffffff&#8221; shape=&#8221;round&#8221; size=&#8221;lg&#8221; align=&#8221;left&#8221; css_animation=&#8221;fadeInUp&#8221; link=&#8221;url:https%3A%2F%2Ffreetrial.adaoncloud.com%2FadaxFree%2Fes|title:Reg%C3%ADstrate%20GRATIS&#8221;][\/vc_column][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1646320139705{margin-bottom: -30px !important;background-image: url(https:\/\/www.adaoncloud.com\/it\/wp-content\/uploads\/sites\/10\/2021\/07\/Automation-testimonial.png?id=591) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_single_image image=&#8221;8423&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1605103445882{margin-bottom: 0px !important;padding-bottom: 0px !important;background-color: #ffffff !important;}&#8221;][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; content_placement=&#8221;top&#8221; css=&#8221;.vc_custom_1613662224239{padding-top: 50px !important;padding-right: 0px !important;padding-left: 0px !important;background-color: #1f9f97 !important;}&#8221;][vc_column css=&#8221;.vc_custom_1604939591857{padding-right: 5% !important;padding-left: 5% !important;}&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;8424&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;flipInY&#8221;][vc_empty_space height=&#8221;35px&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;55px&#8221;][vc_custom_heading text=&#8221;Configura tu workflow&#8221; font_container=&#8221;tag:h2|text_align:left|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;fadeInDown&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: left; color: #fff; font-size: 1.6rem; font-family: 'montserrat';\">En unos sencillos pasos, crear\u00e1s un aut\u00e9ntico funnel de conversi\u00f3n que te permitir\u00e1 enriquecer tu base de datos con contactos cualificados, gracias a comunicaciones espec\u00edficas que se distribuir\u00e1n autom\u00e1ticamente en intervalos de tiempo definidos en funci\u00f3n de tus necesidades.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;35px&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1646232022405{padding-top: 5% !important;padding-right: 0px !important;padding-bottom: 3% !important;padding-left: 0px !important;}&#8221; el_class=&#8221;ver-align hidden-sm hidden-xs&#8221;][vc_column width=&#8221;1\/12&#8243;][\/vc_column][vc_column width=&#8221;5\/12&#8243;][vc_column_text]<\/p>\n<h3>Trigger, Acciones y Condiciones<\/h3>\n<p>El coraz\u00f3n de la Marketing Automation es el Workflow, o flujo de trabajo inteligente,<br \/>\nque te permite gestionar autom\u00e1ticamente los procesos que se desencadenan de acuerdo con las reglas y condiciones predefinidas.<\/p>\n<p>Un Workflow est\u00e1 compuesto de:<br \/>\n<strong>Trigger<\/strong><br \/>\nLos Trigger son los eventos que inician la automatizaci\u00f3n. Un workflow puede ser activado por el comportamiento de un usuario o de la informaci\u00f3n que tenemos<br \/>\nsobre \u00e9l.<\/p>\n<p><strong>Acciones<\/strong><br \/>\nLas acciones son una serie de procesos que se inician autom\u00e1ticamente. Por ejemplo, puedes utilizar acciones para comunicarte con tus contactos por correo electr\u00f3nico, SMS o para a\u00f1adir un lead a un grupo.<\/p>\n<p><strong>Condiciones<\/strong><br \/>\nLas condiciones permiten insertar tiempos de espera o filtrar grupos de contactos<br \/>\navanzando en tus flujos de trabajo.[\/vc_column_text][vc_btn title=&#8221;Reg\u00edstrate GRATIS&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#9c495d&#8221; custom_text=&#8221;#ffffff&#8221; shape=&#8221;round&#8221; size=&#8221;lg&#8221; align=&#8221;left&#8221; css_animation=&#8221;fadeInUp&#8221; link=&#8221;url:https%3A%2F%2Ffreetrial.adaoncloud.com%2FadaxFree%2Fes|title:Reg%C3%ADstrate%20GRATIS&#8221;][\/vc_column][vc_column width=&#8221;5\/12&#8243;][vc_single_image image=&#8221;8425&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;1\/12&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1646232030085{padding-top: 5% !important;padding-right: 0px !important;padding-bottom: 3% !important;padding-left: 0px !important;}&#8221; el_class=&#8221;ver-align hidden-md hidden-lg&#8221;][vc_column width=&#8221;1\/12&#8243;][\/vc_column][vc_column width=&#8221;5\/12&#8243;][vc_single_image image=&#8221;8425&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;5\/12&#8243;][vc_column_text]<\/p>\n<h3>Trigger, Acciones y Condiciones<\/h3>\n<p>El coraz\u00f3n de la Marketing Automation es el Workflow, o flujo de trabajo inteligente,<br \/>\nque te permite gestionar autom\u00e1ticamente los procesos que se desencadenan de acuerdo con las reglas y condiciones predefinidas.<\/p>\n<p>Un Workflow est\u00e1 compuesto de:<br \/>\n<strong>Trigger<\/strong><br \/>\nLos Trigger son los eventos que inician la automatizaci\u00f3n. Un workflow puede ser activado por el comportamiento de un usuario o de la informaci\u00f3n que tenemos<br \/>\nsobre \u00e9l.<\/p>\n<p><strong>Acciones<\/strong><br \/>\nLas acciones son una serie de procesos que se inician autom\u00e1ticamente. Por ejemplo, puedes utilizar acciones para comunicarte con tus contactos por correo electr\u00f3nico, SMS o para a\u00f1adir un lead a un grupo.<\/p>\n<p><strong>Condiciones<\/strong><br \/>\nLas condiciones permiten insertar tiempos de espera o filtrar grupos de contactos<br \/>\navanzando en tus flujos de trabajo.[\/vc_column_text][vc_btn title=&#8221;Reg\u00edstrate GRATIS&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#9c495d&#8221; custom_text=&#8221;#ffffff&#8221; shape=&#8221;round&#8221; size=&#8221;lg&#8221; align=&#8221;left&#8221; css_animation=&#8221;fadeInUp&#8221; link=&#8221;url:https%3A%2F%2Ffreetrial.adaoncloud.com%2FadaxFree%2Fes|title:Reg%C3%ADstrate%20GRATIS&#8221;][\/vc_column][vc_column width=&#8221;1\/12&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1646232080504{padding-top: 3% !important;padding-right: 0px !important;padding-bottom: 3% !important;padding-left: 0px !important;background-color: #f8f8f8 !important;}&#8221; el_class=&#8221;ver-align&#8221;][vc_column width=&#8221;1\/12&#8243;][\/vc_column][vc_column width=&#8221;5\/12&#8243;][vc_single_image image=&#8221;8426&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;1\/12&#8243;][\/vc_column][vc_column width=&#8221;4\/12&#8243;][vc_empty_space height=&#8221;55px&#8221;][vc_column_text]<\/p>\n<h3>Captura y convierte nuevos leads<\/h3>\n<p>Consigue un mayor engagement enviando mensajes personalizados, contenidos que cambian en funci\u00f3n de las acciones que realicen los usuarios. Una eficaz y precisa segmentaic\u00f3n y perfilaci\u00f3n de contactos ter permitir\u00e1n transformar los leads en clientes, creando un v\u00ednculo duradero y de valor.[\/vc_column_text][vc_btn title=&#8221;Reg\u00edstrate GRATIS&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#9c495d&#8221; custom_text=&#8221;#ffffff&#8221; shape=&#8221;round&#8221; size=&#8221;lg&#8221; align=&#8221;left&#8221; css_animation=&#8221;fadeInUp&#8221; link=&#8221;url:https%3A%2F%2Ffreetrial.adaoncloud.com%2FadaxFree%2Fes|title:Reg%C3%ADstrate%20GRATIS&#8221;][\/vc_column][vc_column width=&#8221;1\/12&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1625482695819{padding-top: 3% !important;padding-right: 0px !important;padding-bottom: 3% !important;padding-left: 0px !important;}&#8221; el_class=&#8221;ver-align hidden-sm hidden-xs&#8221;][vc_column width=&#8221;1\/12&#8243;][\/vc_column][vc_column width=&#8221;5\/12&#8243; css=&#8221;.vc_custom_1613645913688{padding-top: 3% !important;padding-right: 0px !important;padding-bottom: 3% !important;padding-left: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_empty_space height=&#8221;55px&#8221;][vc_column_text]<\/p>\n<h3>Dise\u00f1ar la ruta automatizada del cliente<\/h3>\n<p>Gracias a los flujos de trabajo f\u00e1ciles de configurar, puedes crear flujos que crezcan en funci\u00f3n de los datos y el comportamiento de los usuarios.<br \/>\nPuedes crear un n\u00famero infinito de workflows automatizados, generando resultados concretos y constantes a lo largo del tiempo. No olvides combinar esta estrategia con la Inteligencia Artificial para ofrecer experiencias innovadoras y personalizadas.[\/vc_column_text][vc_btn title=&#8221;Reg\u00edstrate GRATIS&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#9c495d&#8221; custom_text=&#8221;#ffffff&#8221; shape=&#8221;round&#8221; size=&#8221;lg&#8221; align=&#8221;left&#8221; css_animation=&#8221;fadeInUp&#8221; link=&#8221;url:https%3A%2F%2Ffreetrial.adaoncloud.com%2FadaxFree%2Fes|title:Reg%C3%ADstrate%20GRATIS&#8221;][\/vc_column][vc_column width=&#8221;5\/12&#8243;][vc_empty_space height=&#8221;65px&#8221;][vc_single_image image=&#8221;8427&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;1\/12&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1646232132085{padding-top: 3% !important;padding-right: 0px !important;padding-bottom: 3% !important;padding-left: 0px !important;}&#8221; el_class=&#8221;ver-align hidden-md hidden-lg&#8221;][vc_column width=&#8221;1\/12&#8243;][\/vc_column][vc_column width=&#8221;5\/12&#8243;][vc_empty_space height=&#8221;65px&#8221;][vc_single_image image=&#8221;8427&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;5\/12&#8243; css=&#8221;.vc_custom_1613645913688{padding-top: 3% !important;padding-right: 0px !important;padding-bottom: 3% !important;padding-left: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_empty_space height=&#8221;55px&#8221;][vc_column_text]<\/p>\n<h3>Dise\u00f1ar la ruta automatizada del cliente<\/h3>\n<p>Gracias a los flujos de trabajo f\u00e1ciles de configurar, puedes crear flujos que crezcan en funci\u00f3n de los datos y el comportamiento de los usuarios.<br \/>\nPuedes crear un n\u00famero infinito de workflows automatizados, generando resultados concretos y constantes a lo largo del tiempo. No olvides combinar esta estrategia con la Inteligencia Artificial para ofrecer experiencias innovadoras y personalizadas.[\/vc_column_text][vc_btn title=&#8221;Reg\u00edstrate GRATIS&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#9c495d&#8221; custom_text=&#8221;#ffffff&#8221; shape=&#8221;round&#8221; size=&#8221;lg&#8221; align=&#8221;left&#8221; css_animation=&#8221;fadeInUp&#8221; link=&#8221;url:https%3A%2F%2Ffreetrial.adaoncloud.com%2FadaxFree%2Fes|title:Reg%C3%ADstrate%20GRATIS&#8221;][\/vc_column][vc_column width=&#8221;1\/12&#8243;][\/vc_column][\/vc_row][\/vc_section][vc_row el_class=&#8221;bottomMenu&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_btn title=&#8221;Live webinar | Inscr\u00edbete gratis&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#9c495d&#8221; custom_text=&#8221;#ffffff&#8221; shape=&#8221;round&#8221; size=&#8221;xs&#8221; align=&#8221;left&#8221; i_icon_fontawesome=&#8221;fas fa-circle&#8221; add_icon=&#8221;true&#8221; link=&#8221;url:http%3A%2F%2Fes%2Fwebinars%2F|title:webinars&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; equal_height=&#8221;yes&#8221; rtl_reverse=&#8221;yes&#8221; content_placement=&#8221;top&#8221; css=&#8221;.vc_custom_1613661852478{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_custom_heading text=&#8221;Sencilla Autom\u00e1tica Performante&#8221; font_container=&#8221;tag:h1|font_size:55px|text_align:left|color:%23083944&#8243; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;fadeInDown&#8221;][vc_column_text css_animation=&#8221;fadeInUp&#8221; el_class=&#8221;paragrafo padding10 font15&#8243;] ADA Marketing Automation Adquirir, convertir y nutrir a los leads es fundamental para crear una base de datos cualificada. Automatiza tus procesos de comunicaci\u00f3n, optimizando el tiempo de interacci\u00f3n con el p\u00fablico y reducir [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false},"_links":{"self":[{"href":"https:\/\/www.adaoncloud.com\/cl\/wp-json\/wp\/v2\/pages\/8417"}],"collection":[{"href":"https:\/\/www.adaoncloud.com\/cl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.adaoncloud.com\/cl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.adaoncloud.com\/cl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adaoncloud.com\/cl\/wp-json\/wp\/v2\/comments?post=8417"}],"version-history":[{"count":4,"href":"https:\/\/www.adaoncloud.com\/cl\/wp-json\/wp\/v2\/pages\/8417\/revisions"}],"predecessor-version":[{"id":8428,"href":"https:\/\/www.adaoncloud.com\/cl\/wp-json\/wp\/v2\/pages\/8417\/revisions\/8428"}],"wp:attachment":[{"href":"https:\/\/www.adaoncloud.com\/cl\/wp-json\/wp\/v2\/media?parent=8417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}